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New York Enterprise Search User Group – Beyond the 10 Blue Links

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A search box; a search button; and ten blue links – what could possibly be missing from this equation? With the volume of information within enterprises growing exponentially, it is also becoming harder to sift through the noise to find needed information. Enterprise search is a critical tool for retrieving and uncovering relevant content. But when search results don’t return the desired content, frustrated users are driven to try out yet another search engine; continuously repeating the same cycle, also known as The Enterprise Search Cycle.

BA Insight’s Principal Search Architect, Mike Himelstein, recently explored the enterprise search cycle and the drivers behind successful search. Why is search broken? What are the steps organizations can take to eliminate the cycle of broken search? Before embarking on the next search journey, companies must answer a set of questions to understand how to make search work in their organization.

Download the presentation, and read more about taking the path to ultimately transforming the search experience at your organization.


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